Farmers' High-Tech Donation Helps Brighten Young Patients' Stay at City of Hope

Reprint from Farmers.com

While attending a City of Hope event last year, Susan Dailey, wife of Farmers CEO Jeff Dailey, was inspired by the Southern California hospital and research center’s compassionate patient care and innovative work in the fight against cancer, diabetes and HIV/AIDS.

Learning that many of its younger patients had to leave school for treatment, Mrs. Dailey had an idea that led to a very special donation from the Farmers Boards of Governors — iPads and iPad accessories to help them continue their learning.

The iPads were presented last week during a visit to City of Hope’s Sheri & Les Biller Patient and Family Resource Center by Mrs. Dailey and the Boards of Governors’ spouses and guests.

Doris Dunn, Farmers’ director of Community Relations, presented City of Hope’s Child Life Program Manager Jo Ann Namm with the 32 iPads along with colorful, child-friendly iPad cases known as iGuys. There were also iTunes gift cards that could be used to buy educational apps and games. Thanking Farmers and the Boards of Governors for the gifts, Namm shared a touching example of how they might be used: “Can you imagine what it’s like for a child waiting to undergo an operation? Having an iPad to play games on will really help take his or her mind off the impending surgery.”
Farmers has been a partner of City of Hope for more than 30 years. Learn more about its mission and innovative treatments.




Boards of Governors’ spouses and guests learn about City of Hope before touring the facilities.




City of Hope pediatrician Dr. Clark Anderson shares inspiring stories of the hospital’s successes in fighting childhood diseases.




Doris Dunn presents the iPads to City of Hope’s Jo Ann Namm. “We hope our gifts will bring these children both learning and joy,” Dunn said. 


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Bone Marrow Registry: As Easy As A Touch Of The Cheek

Sign up to save a life online today with the National Be The Match Program!

It’s never been easier to register to donate bone marrow—an act that could make the difference between life and death for cancer patients waiting for a transplant.

Be the Match is a national bone marrow registry where doctors go to find donor matches for patients awaiting bone marrow transplants. Farmers kicked-off a national campaign to promote the registry with our thousands of employees, agents and district managers by hosting a blood drive and on-site bone marrow registry on Wednesday, Aug. 3, at the Farmers Insurance Home Office. The event was facilitated by City of Hope, a leading cancer research hospital in Los Angeles.

See my previous blog about the City of Hope honoring Farmers Insurance.

In honor of CEO Bob Woudstra’s recognition by City of Hope’s National Insurance Industry Council as the 2011 Spirit of Life Award Honoree, Farmers is sponsoring registration for the Farmers team.  

You can sign up now to join the registry online by visiting www.bethematch.org, click “Join the Registry,” then “Join Now,” fill out the information and enter the promo code: Farmers4Hope.  A few days later, you’ll get a kit in the mail. Swipe the insides of your cheeks with the cotton swabs provided, stick the swabs back in the envelope, put it in the mail and you’re done!