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| Al Roker & NBC Today Show featuring the March of Dimes and Farmers Insurance celebrating the 6th Annual Be a Hero For Babies Day |
Re-print from Why Platinum?
The Platinum Elite Group is very proud of all Farmers Insurance does to benefit the March of Dimes all simply because it's the right thing to do.
Today, June 29th, is the big day. It's our 6th Annual Be A Hero For Babies Day. But, it our 25th year working together. With a Farmers Executive named to the M.O.D.'s National Board of Trustees, it's a relationship that will continue for years to come.
Clip from the Today Show from April 2011, when they featured the March for Babies, another big event heavily supported by Farmers Insurance. Or, click here to see our Why Platinum? article about San Diego's March for Babies.
Clip from the Today Show from April 2011, when they featured the March for Babies, another big event heavily supported by Farmers Insurance. Or, click here to see our Why Platinum? article about San Diego's March for Babies.
From the March of Dimes website...
NEW YORK, N.Y., JUNE 29, 2011 – Today Show weather anchor Al Roker speaks to Farmers Insurance employee and March of Dimes volunteer, Matthew Potter about “Be a Hero for Babies Day” a one-day fundraiser in which Farmers Insurance hopes to raise more than $2 million to give more babies a healthy start in life. Matthew was part of a large group of moms, dads and babies from Farmers Insurance and March of Dimes who visited the show this morning. (PHOTO CREDIT: March of Dimes).
WHITE PLAINS, N.Y., Wednesday, June 29 – Celebrating another Farmers Insurance Be a Hero For Babies Day, a group of March of Dimes and Farmers Insurance volunteer moms, dads and their newborns appeared on NBC’s “Today Show” this morning. Wearing the March of Dimes signature purple and white colors, the group congratulated Farmers insurance employees, agents, and district managers nationwide with the hope of matching last year’s historic one-day fundraiser that brought in $2.65 million dollars all to benefit the health of America’s babies.
This June 29th was Farmers Insurance sixth annual Be a Hero For Babies Day, a one-day fundraiser held throughout the country. Farmers Insurance agents and district managers held many different events, such as local telethons, golf outings, pancake breakfasts and more in order to benefit March of Dimes research and other programs that help give moms full-term, healthy babies.
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| Farmers Hot Air Balloon at a Parkinson's Fundraiser courtesy of the Platinum Elite Group |
The Farmers home office in Los Angeles, California held a community carnival featuring games and prizes for all ages, rides on the company’s ExtraOrdinaire hot air balloon and a view of the Farmers race car that is part of the company’s newly-established partnership with NASCAR.
“It has been another memorable and successful fundraising year for Farmers Insurance and Be a Hero for Babies Day,” said Farmers chief executive officer Bob Woudstra. “Each year we’ve had a great turn out with truly astonishing donations from across the entire country. Farmers agents and employees understand the serious problems caused by birth defects and preterm birth and we proudly work alongside the March of Dimes to help give more babies a healthy start in life.”
“It has been another memorable and successful fundraising year for Farmers Insurance and Be a Hero for Babies Day,” said Farmers chief executive officer Bob Woudstra. “Each year we’ve had a great turn out with truly astonishing donations from across the entire country. Farmers agents and employees understand the serious problems caused by birth defects and preterm birth and we proudly work alongside the March of Dimes to help give more babies a healthy start in life.”
As the nation’s third-largest personal property and casualty insurance group, Farmers is committed to improving the communities where their customers, agents and employees live and work. Farmers’ commitment to the March of Dimes spans more than two decades and has donated more than $31 million dedicated to research and education programs to protect infant health.
The March of Dimes is the leading nonprofit organization for pregnancy and baby health. With chapters nationwide and its premier event, March for Babies®, the March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality. For the latest resources and information, visit marchofdimes.com or nacersano.org.
end of press release
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Luis Carbajal - Ramona (license #: 0F52624) - (760) 787-1100
Terry Snow - Poway (license #: 0707368) - (619) 463-6767
Araceli De La Torre - Kearny Mesa (license #: 0G17321) - (858) 751-0956
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