Life Insurance & Las Vegas: A Royal Marine's Final Message to His Friends

Update:  David's friends are back from Las Vegas.  Click here for an new article from The Sun.


Re-print of our original blog from Why Platinum?


Let's face it, if life insurance makes the news it takes abnormal circumstances. It might be a high profile murder. Maybe a remarkable instance of charitable giving. 

When people who don't buy life insurance die, their family's hardship doesn't make the news at all.

Recently a story concerning the purchase of life insurance hit the news. Admittedly, it took place in the United Kingdom, but the US press has run with the story.

In brief, a Royal Marine buys the equivalent of $400,000 plus in life insurance before shipping out to Afghanistan.  He always loved going on trips with his best friends so he leaves instructions that more than $150,000 of it should be used to send 32 of his friends and their girlfriends to Las Vegas in his memory should he die.

David Hart was killed by a road side bomb and now his friends are leaving for the United States one year after his death.

See excerpt from The Sun, or click for the whole story:

A ROYAL Marine killed by a Taliban bomb left £100,000 to send all his mates to Las Vegas.

David Hart, 23, took out life insurance before he went to Afghanistan.

And he wrote a letter saying a chunk of the £250,000 policy proceeds should pay for his pals and their girlfriends to go on a party trip in his memory if he died.

Now 32 friends are jetting to the US - a year after David died in the Helmand danger spot of Sangin.

Pal Andy Hare, 25, said: "He loved going away with his mates - it was always the best two weeks of the year. They were lads' holidays and great times."

Money also went to a charity which cares for injured marines, and the remainder to his family.

The event might raise a few eye-brows, and the Vegas Party aspect of it is getting most of the media attention. This isn't what most life policies are usually used for, but in reality, it's what life insurance is exactly meant to be.

FarmVille to Mafia Wars: Farmers Insurance Continues It's Facebook Relationship

Farmers Insurance makes it's Mafia Wars' debut and you can go to Las Vegas to Celebrate in Style!

Reprint from Why Platinum?

The next step in Farmers' domination of brand placement in social gaming starts Monday, July 18, when our promotion tying into Facebook's Mafia Wars game, where players enter the virtual world of crime families and the mob business, kicks off. But before we go into details on the new promotion, it's worth stepping back to see how successful our just-wrapped FarmVille promotion was, and boy, was it ever! 

Click here for the story of our amazing 2 Million new fans in one day, and a chance to win a ride in the world largest operating zeppelin, the Farmers AirShip.

While most of us were sleeping in the early hours of Thursday, June 23, Farmers was racking up 100,000 Facebook fans an hour, thanks to our brand placement in FarmVille. When the smoke cleared at midnight on Friday, June 24, we had made more than 2 million new fans in just 24 hours.

"For a large, stable insurance company like Farmers to gain more fans in a 24-hour period than current record holder Frito Lay is a really big accomplishment", says Marc Zeitlin, vice president of eBusiness. "We're making a name for ourselves as a trail-blazer in social media and exposing Farmers' increasingly cool brand to the roughly 140 million people who use Facebook in the United States."

Our Mafia Wars promotion will run similar to the FarmVille promotion (which offered entrants a chance to win a ride on the Farmers Airship). But this time, a trip to Las Vegas is on the line! Farmers’ "Wiseguy Getaway" sweepstakes is a chance for contest winners to experience Las Vegas with all the old-school charm "Sin City" was meant to have. They'll spend two nights at Bugsy Siegel's recently renovated Flamingo Hotel, dinner at Sinatra at the Wynn, tickets to the Las Vegas Mob Experience, and a fun-packed "The Rat Pack is Back" musical show. 

Our "Wiseguy Getaway" contest kicks off in a big way July 18 when the Farmers brand shows up in Mafia Wars. On that day, Farmers will offer players special in-game benefits that are sure to be a big hit, as well as an opportunity to visit Farmers' Facebook page to enter the "Wiseguy Getaway" sweepstakes. Contest period (July 18-August 18).

Watch for more information throughout the summer on upcoming promotions tied in to two more Facebook games, Cafe World and CityVille, the most popular social media game in the world.

About the Game:

Mafia Wars allows players to build their virtual criminal empires by collaborating with their friends to complete crime jobs, fight and rob other Mafia crews, run underground businesses and purchase criminal musthaves like weapons and getaway cars. Set in New York City at launch, the game has added a number of locales for players to expand their criminal empires: Cuba in June 2009, Moscow in September 2009, Bangkok in January 2010, Las Vegas in June 2010, Italy in October 2010 and Brazil in March 2011. These new locales included enhanced features and extended the popularity of Mafia Wars. Mafia Wars is available in eight languages.

The Platinum Elite Group is excited about this new promotion and the great trip to the Las Vegas of the Past that will be made available to a lucky winner.

Always make sure your auto, fire (home, condo, & renters), earthquake, flood, umbrella, and life insurances all properly work together to protect your home, your business, your family, your future.

"We Are Farmers!"

The Platinum Elite Team:

Susanne Romo - Chula Vista & Kearny Mesa  (license #: 0720743) - (858) 751-0956

Araceli De La Torre - Kearny Mesa (license #: 0G17321) - (858) 751-0956

Kevin Tuckey - Mission Valley (license #: 0B72553) - (858) 751-1357

Tony Gutierrez - La Jolla (license #: 0A87116) - (858) 751-0956

3675 Ruffin Rd.

Suite 220
San Diego, CA  92123

Farmers Insurance & The Platinum Elite use an investigative and educational process to ascertain your current risk exposure and deliver to you through our 'Value Insurance Proposal' (VIP) the correct levels of coverage at the right price without compromising vital coverages. You need to protect your family and the assets you have spent a lifetime acquiring.

With Farmers Insurance & The Platinum Elite, there is a difference. Visit our website at farmersplatinumelite.com and discover:

Why Farmers Platinum!

* The content of this blog is for informative purposes only. It does not reflect official standing of any agent, agency, or company mentioned on the blog. Nor is this blog necessarilly an endorsement. Please consult with your insurance, tax, or legal specialist before making any decisions. This blog is purely meant to spark the thought process.